EMT303 MICE Management will provide students an overview of the MICE (Meetings, Incentives, Conventions and Exhibitions) industry. It focuses on the principles, practices and critical success factors of meetings, incentives travel, conventions and exhibitions. Emphasis will be placed on evaluating of needs and the management processes to ensure successful organization of such events.
Credit Units: 5
Presentation Pattern: Every January
E-Learning: BLENDED - Learning is done MAINLY online using interactive study materials in Canvas. Students receive guidance and support from online instructors via discussion forums and emails. This is supplemented with SOME face-to-face sessions. If the course has an exam component, this will be administered on-campus.